Actress and producer Sydney Sweeney shines in Jimmy Choo’s new spring/summer 2024 ad campaign, set against the sunny vistas of Palm Springs. Photographer Oliver Hadlee Pearch captures Sweeney, highlighting the latest SS24 collection.
According to Jimmy Choo Creative Director, Sandra Choi, Sweeney embodies Jimmy Choo’s essence:
“Her effortlessly cool sense of glamour is underpinned by an empowered sense of self. We loved working with Sydney to create the campaign story taking us on an uplifting adventure”
The campaign follows Sweeney as she cruises through the California desert, stopping at gas stations and photobooths. She showcases Jimmy Choo’s new pieces, including the Western-inspired Cece Mule II, the Cinch Bag in “Latte Leather,” the Amel Drop Heel, Diamond Tilda Ballerina Flat, and Diamond Maxi Trainer.
Check out Sydney in the campaign below and shop the new Jimmy Choo SS24 pieces at jimmychoo.com.