New Balance is launching two fresh versions of the 550 sneaker, and they’ve teamed up with their ambassador, Jack Harlow, to unveil them.
Shot in Louisville, KY, outside the Twig And Leaf diner, the campaign showcases Harlow sporting the 550 in white with hints of light blue cracked leather and gray suede, plus a white midsole and gum rubber outsole.
There’s also a women’s version with a soft olive touch instead of the light blue accents. Both styles are now available in adult and kids’ sizes.
Shop the New Balance 550s exclusively at Foot Locker, Kids Foot Locker, and Champs Sports, both in-store and online.