Hailey Bieber, the model and entrepreneur behind the popular skincare and makeup brand Rhode, might be looking to make some BIG changes in the near future for her brand. According to Reuters, Hailey is in the initial stages of considering a possible sale.
According to the report, she has started early discussions with major investment banks such as JPMorgan Chase and Moelis to gauge potential buyer interest. The brand could fetch up to $1 billion USD in a potential sale.
Although a formal sale process hasn’t begun, insiders suggest these talks reflect Bieber’s exploration of strategic paths for Rhode’s future expansion or possible exit from the brand entirely.
Launched in 2022, Rhode has gained attention for its sleek, minimalist style, affordable prices, and high-profile partnerships. Its products, which often sell out instantly upon release, and its focus on skin health have cemented its status in the beauty industry.
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