Three fashion giants are teaming up for the ultimate sneaker collaboration. Streetwear clothing brand Billionaire Boys Club founded by Pharrell and Nigo, Reebok, and Reebok parent company adidas are teaming up for a new Instapump Fury BOOST collaboration.
The three brands have come together to bring a unique design with two different colorways. The Billionaire Boys Club x Instapump Fury BOOST will consist of adidas BOOST technology on the iconic Reebok Instapump Fury model.
The collaboration will come in “Dandy Blue” and “Green” colorways. The three way collaboration has a rumored European release date of February 1, 2021 while a U.S. release will likely follow shortly after. The shoes will be available at reebok.com.