Rihanna’s Savage X Fenty imprint has just launched its men’s division. After dominating the women’s market, it seems Savage X Fenty now wants to dominate the men’s sector.
In their latest announcement, Savage X Fenty unveiled their men’s collection modeled by none other than Diddy’s son, Christian Combs aka King Combs.
Rihanna said of her new men’s wear collection:
“I wanted to create menswear styles that everyone can wear…and after Christian did such a great job at the 2019 fashion show wearing men’s, I knew we had to have him as a collaborator.”
Christian Combs said of his collaboration with the Savage X Fenty men’s collection:
“I am honored to be working with a multi-faceted talent like Rihanna, who represents diversity across all her Fenty brands,”
Rihanna’s first Savage X Fenty men’s collection will consist of undergarments and loungewear. See the first preview of the Savage X Fenty men’s collection modeled by Christian Combs below.