Ever since Machine Gun Kelly made the switch from rap to punk with his album Tickets to My Downfall, he has been spotted wearing a lot of nail polish.
As nail polish begins to become more common among men, MGK decided to capitalize on the new gender norm by launching his own nail polish brand.
The brand is called UN/DN LAQR which stands for the simplified version of the words “undone” and “lacquer”. UN/DN LAQR just launched with 10 shades and prices ranging from $18 to $86 USD for polish kits.
MGK said of his new brand:
“[UN/DN LAQR is] the Willy Wonka of what beauty is to become….I can’t express enough how I want [to offer a] full experience.”
Shop Maching Gun Kelly’s new nail polish brand at undnlaqr.com.