The fashion giant H&M has just taken on a new task. While H&M is largely known for its selling of clothing essentials, the Swedish company has recently delved into high fashion with a Balmain collaboration and now they are taking a turn at sportswear. Collaborating with the Swedish Olympic team, H&M will be releasing the “For Every Victory” sportswear collection in the coming weeks. Pernilla Wohlfahrt, the design and creative director at H&M said of the new collection, “This is a collection about performance with great style and the input of the Swedish Olympic team has been invaluable in the creation process. The result is high fashion technical sports pieces for everyone to wear.” The “For Every Victory” collection will be available July 21, 2016. View the collection below.
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